Privacy Policy
Last updated: October 6, 2026
SullySmiles LLC, doing business as SoftSpot (“we,” “us,” or “our”), operates the website softspot.co and the SoftSpot retail location at 13905A Metrotech Drive, Chantilly, VA 20151. This Privacy Policy explains how we collect, use, and protect your information.
Information We Collect
Information you provide: When you place an order, submit an inquiry form, or contact us, we may collect your name, email address, phone number, and event details.
Automatically collected: When you visit our website, we may collect your IP address, browser type, pages visited, and referring URL through standard web analytics.
Cookies: We use essential cookies to operate our website, including a cookie that remembers your cookie preference. With your consent, we also use analytics and advertising cookies from Google (Google Analytics and Google Ads) and Meta (the Meta Pixel) to understand how visitors use our site and to measure the performance of our ads. Third-party services such as our ordering platform may set their own cookies.
Managing cookies: When you first visit our site you can choose “Accept all” or “Essential only.” If you choose essential only, analytics and advertising cookies are not set. You can change your choice at any time using the “Cookie Settings” link in the footer, or by clearing cookies in your browser settings.
How We Use Your Information
- To process and fulfill your orders
- To respond to inquiries and event requests
- To improve our website and services
- To send updates about your order or event
- To comply with legal obligations
Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information with:
- Our ordering platform (Toast) to process transactions
- Service providers who help us operate our business
- Law enforcement if required by law
Data Security
We take reasonable measures to protect your personal information. However, no method of electronic transmission or storage is 100% secure.
Third-Party Links
Our website may contain links to third-party websites (such as our ordering platform, social media, and review sites). We are not responsible for the privacy practices of these external sites.
Children’s Privacy
Our website is not directed at children under 13. We do not knowingly collect personal information from children under 13.
Your Rights
You may request to access, correct, or delete your personal information by contacting us at hello@softspot.co.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date.
Contact Us
If you have questions about this Privacy Policy, contact us at:
SullySmiles LLC d/b/a SoftSpot
13905A Metrotech Drive
Chantilly, VA 20151
hello@softspot.co
(703) 547-0120